June 5, 2007 – First Act, Inc. accepted a prestigious award for ‘Product Innovation’ at the 2007 Extended Retail Industry Awards. The premier awards program, now in its 9th year, is presented by the Retail Systems Alert Group to honor retail leaders whose innovative business methods and technological applications raise the standards of the industry. First Act Chairman of the Board & C.E.O. Bernard Chiu accepted the award, which was given in recognition of First Act’s “forward thinking development” of the First Act GarageMaster guitar for promotional partnership with Volkswagen.